Indaba 2018 – The Story

Tourism in Africa is being geared towards new heights as West African delegates alongside others from 80 different countries were recorded present at Africa Travel Indaba 2018.

Tourism in Africa is being geared towards new heights as delegates from 80 different countries were recorded present at Africa Travel Indaba 2018. The annual event which was once again held in Durban; Kwazulu Natal Province of South Africa from the 7th to the 10th of May experienced a significant rise in participation from last year’s event with 23 African countries in attendance this year. The overall registrations saw an increase by 4% from last year’s figures reaching the 7000 mark. Total registered buyers increased by 14% from last year bring it to a total of 1747 registered buyers. With 200 first time exhibitors, there were over 1100 registered exhibitors, leading to a 57% increase from last year.

Indaba 2018 was position as a call to action to focus on the success of the continent as a whole, urging its people to go out and tell Africa’s story to the world. The event was rebranded from simply “Indaba” to “Africa’s Travel Indaba” highlighting a passion for Africa. This was announced by South Africa’s newly reinstated National Minister of Tourism, Derek Hanekom.

The Minister in his message at the official Welcome Networking Function said, “Tourism growth, and sharing the benefits of tourism, contribute to replacing poverty and despair with prosperity and hope. Africa’s Travel Indaba is the ideal springboard for further growth” he further spoke about Travel and Tourism being the fastest growing sector in the world “Tourism already contributes about 8% to Africa’s Gross Domestic Product and employs 6.5% of the workforce. Imagine the impact it will make on growth, jobs and livelihoods if, or rather when we double or quadruple that! We can exponentially increase the value that tourism brings by collaborating to make tourism work for everyone.”

Africa’s Travel Indaba gave qualified buyers who are really interested in selling Africa the opportunity to access the biggest variety of products on the continent, from the hidden gems in South Africa to the luxury experiences across Africa as a continent. It is not only about showcasing destinations, but the value-rich interactions that can lead to partnerships and trade agreements. These are the hallmarks that contribute to growth across the sector, rather than the success and growth of individual businesses.

To further strengthen existing partnership and collaboration within the continent, South African Tourism’s West African arm hosted 26 delegates from Nigeria and Ghana at the Africa’s Travel Indaba. Among the West African tourism delegations were Hajia Barkisu, President of the Tour Operators Association in Nigeria, Mr Kwesi Eyison ,The President of the Tour Operators Union in Ghana, Alhaji Rabo Salih, Federation of Tourism Association of Nigeria ,The President of The Travel Agents of Nigeria , Mr Bankole Bernard, The Chief Editor and Publisher of Africa’s leading Travel and Tourism Magazine ATQ, and Founder of West Africa’s biggest tourism expo, Akwaaba Nigeria, Weizor Accra, Mr Ikechi Ucko, Mrs Nancy Sam the President of Women in Tourism Ghana , Mr Abeiku Aggrey Santana , CEO of Kaya Tours Ghana , Ameyaw Debrah, Francis Doku were among the 26 West African Delegation drawn from Ghana and Nigeria. The West African trade and media delegates who arrived South Africa days earlier, were treated to an incredible, activity filled exploration of South Africa. The were treated to some of the finest luxury South Africa has to offer at the Oubaai Gold resort The delegates enjoyed a variety of experiences including, quad biking, power boating on the Kysna lagoon, and picnics at Cape St.Francis. They explored Tsitsikamma Nature reserve and the very brave went bungee jumping. experienced

Mr Sisa Ntshona, CEO of South Africa Tourism, praised the Africa delegates for cooperating to promote and integrate the continent as one destination through tourism.

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Sun International Awards Trade Partners in Lagos

Sun International, one of Africa’s largest hospitality, leisure and gaming groups operating about 19 luxury properties including hotels and casinos in Africa and Latin America has awarded its trade partners in Lagos, Nigeria.

Onboard a luxurious boat, cruising along the Lagos shores, exquisite buffet, world class beverage and onboard DJ, Sun International presented awards of recognition to deserving Nigerian partners for their continuous support of ensuring Nigerian travellers relish the wholesome experience of Sun International properties in South Africa.

In the category of Key partners, South African Airways and South African Tourism won the awards while Avantgarde Tours, Diamond and Pearls Travels, 1860 Travels, Tourbrokers International and Aviator Travels won the Top Achievers Award.

Other winners of the Sun International awards include Fidol Trips and Admiral Travels as New Supporters of the Sun International properties with AFRIMA, the promoters of the All Africa Music Awards recognised for Continued Partnership.

Didier Bayeye, Market Manager, West Africa and Indian Oceans, Sun International, while presenting the awards to the Nigerian trade partners mentioned the significance of the win-win partnership between Sun International and the Nigerian trade.

“Nigeria is an important market to Sun International and we are delighted to be working with very passionate people who have contributed immensely in growing our brand, and ensuring Nigerian travellers loyalty to the Sun International properties. From Table Bay in Cape Town, The Maslow in Johannesburg and The Boardwalk in Port Elizabeth and the multi award winner resort; Sun City, it has been an appreciable story of Nigerians visiting and wanting to visit more. We owe all these commendable stories to the hard work and dedication of all of you present here.”

“In the coming years, we look forward to a more rewarding partnership with the Nigerian trade with the full assurances of Sun International commitment and support,” Didier added.

Efetobo Awhana, CEO Avantgarde Tours while accepting the Top Achievers award declared Table Bay, Sun International property in Cape Town as his favourite hotel in the world. “I am most delighted to receive this award. I constantly recommend Sun International properties to my clients for the amazing experiences that awaits guests. The Table Bay in Cape Town is no doubt my most favourable hotel in the world!”

Another prominent awardee, Wonuola Lamidi, Co-Founder of Diamond and Pearls Travels praised the efforts of Sun International for recognising the contributions of the Nigeria Trade. She said, “we sell Sun International properties because we are selling a total experience which is beyond just accommodation. There are loads of value add-ons for guests that’s beyond imaginations.”

The Sun International awards brought together a host of the top travel agencies in Nigeria to unwind aboard the Prest cruise ship.